Weekly App Review #4: True Skate | HOOKD.in

Weekly App Review #4: True Skate

In last week’s app review, I mentioned how smartphones have primarily become time wasters killers. Many of the spare seconds we have are spent scrolling through Facebook, browsing Twitter, and of course, playing games. I personally am a gamer at heart, so to no surprise, most of my smartphone time killing comes in the form of games. Well, I’ve found a new game that has proven to be quite good at helping me kill time, and also happens to be pretty awesome – True Skate.

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Become a Search Engine Pro: Tips and Tricks for Mastering Google. | HOOKD.in

Become a Search Engine Pro: 6 Tips for Mastering Google

Have you ever spent hours trying to find the perfect source to cite in you paper, or find a statistic that supports a product you are trying to sell? Or maybe you stumbled across an article a while back on a particular site and now you need to find it again. These can be frustrating tasks when you’re using a search engine such as Google, but if you know exactly what to enter, you’ll quickly become a search engine pro.

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Weekly App Review #3: Food.com | HOOKD.in

Weekly App Review #3: Food.com for Android

Now that smartphones have been around for a while, and the technology is starting to plateau, it’s interesting to see how people are using them. In my observation (no research to back this up,) smartphones have really become a distraction, time killing, entertainment device, occasionally used for communication. Think about it. When smartphones first came onto the scene, it was all about productivity paired with connectivity. Now, we’re primarily using our phones to browse through Twitter, scroll through Facebook, get sucked into a Reddit rabbit hole, play games, etc. This is something I haven’t paid attention to until I downloaded the Food.com app for Android and realized, “Hey, this magic device along with this app can actually make my life easier.”

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Welcome to HOOKD.in!

Hey, thanks for stopping by! HOOKD.in is a site dedicated to technology and advertising, where you can find articles including news, reviews and how-tos. If you like staying informed about recent product releases, tech conferences, software and apps, as well as brands of all sizes and their marketing campaigns, stick around – you’re sure to find something here you’re in to!

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How to Market Your Small Business on a Budget | HOOKD.in

How to Market Your Small Business on a Budget

So, you own, or work for, a small business, and your marketing budget is small – almost non-existent – what can you do? Contrary to popular belief, marketing doesn’t have to be expensive! There are plenty of cost-effective means of getting your brand and message out there, you just have to get creative and put in the work. One thing’s for sure. If you abandon your marketing strategy, your brand could suffer, and you might be missing out on bringing in new and return customers. Take a look at some of the low-cost marketing ideas below.

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The Blacklist Returns: Who Shot Red? | HOOKD.in

The Blacklist Returns: Who Shot Red?

One of my favorite network television shows over the course of nearly 2 years now has been none other than NBC’s The Blacklist. Starring the witty James Spader as Raymond Reddington, Megan Boone as Elizabeth Keen, and Ryan Eggold as Tom Keen, The Blacklist has kept me hooked with a strong and mysterious storyline, suspensful action sequences and a budding relationship (platonic) between protagonist and antagonist.

Semi-spoilers to follow.

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BP's PR Recovery Efforts Continue 5 Years Later

BP’s PR Efforts Press On 5 Years After Disaster

April 20th (4/20) is a celebratory day for a certain subset of the population (if you know what I mean,) but 5 years ago, April 20th became the mark of a much more devastating event in environmental history. At exactly 10:50 p.m. EST on April 20, 2010, disaster struck in the Gulf of Mexico when a BP deepwater oil rig exploded, killing 11 workers, and resulting in a staggering 87-day oil well gusher. Following the disaster, an immense and understandable backlash towards BP ensued from inhabitants of the states that the spill affected, as well as many across the country.

Now, 5 years later, BP’s quest for forgiveness continues in their latest PR and advertising spots. According to their site, BP has spent more than $28 Billion “to restore the Gulf economy and environment.” Additionally, BP suggests that its efforts were successful – “The Gulf Coast economy has rapidly rebounded, with numerous tourism records being broken every year since the spill. Extensive scientific data (…) show that the impact to the environment was of short duration and limited in geography…”

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Evolution of a Single Guy's Apartment via ForRent.com | HOOKD.in

Evolution of a Single Guy’s Apartment

Whether you’re married now, in a relationship, or still single, you can probably relate to some of the highlights in the below infographic from ForRent.com. Take a look to follow the evolution of a man’s apartment, eating, decorating and cleaning habits, all influenced by the stage of life and relationship he is in.

Evolution of a Single Guy's Apartment
Evolution of a Single Guy’s Apartment Created by: ForRent.com

10 Free, but Awesome Android Icon Packs (Part 1)

If you haven’t figured it out by now, I love Android. I don’t hate Apple, but I love Android and though it’s for many reasons, one huge reason is customization. If you get bored of your device (which tends to happen to me) just change it up! Install a new launcher, throw on an icon pack, switch out the font, and bam! You have a new (feeling) device! If you want to get a little more crazy, you have the option to root, and from there, the possibilities are endless. But for now, I just wanted to highlight (in no particular order of rank) some of the icon packs that I’ve run across in a quest to freshen up my device – and by the way, they’re all free! Below are the first five of ten icon packs. I’ll be posting the second half later so the post isn’t so long!

1. Gel

If you’re looking to really stray away from the OEM look, maybe try out an icon pack that offers a super-clean, minimalistic look with solid white icons. I like this one particularly because the opaque background helps the icons stand out on almost all backgrounds.

2. Zolo

Flat is the new black. Flat + circles = “whew, that’s good looking”. The Zolo icon pack will give your device some character with the vivid colors and included 450 “cloud-based” wallpapers!

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10 New Features in Android 5.1 | HOOKD.in

10 Things You Can Do in Android 5.1 That You Couldn’t Before

It’s been a while since Android Lollipop was announced, and some of us (myself included) still haven’t seen the 5.0 release come to our devices. Well, now the 5.1 update is floating around and here are 10 new features that you will find if it ever comes to your device.

Original post found on RGSComputing.com.