Yesterday, I was watching some videos on YouTube and came across this beautifully done pre-roll commercial from Panasonic. The commercial, promoting the recently released Panasonic ToughPad FZ-E1, demonstrates how the device stands up to “the ultimate torture test”. While I’m not so convinced that the tests it was put through in the spot were all that impressive, there’s no arguing that the way the tests were executed was captivating. After all, I did watch the full ad before my intended video – how rare is that?
So, drop test, bendgate, what do you have on extreme temperatures and piranhas?
What do you think about the Panasonic ToughPad commercial? Leave a comment below or connect on Twitter – @HOOKDin. Oh, and don’t forget to subscribe for more tech and advertising goodies!