Sure, “sex sells” – but really, French’s?

One grocery store commodity that you don’t see advertised very often is mustard. Don’t get me wrong, I’m a mustard fan myself, but it’s just one of those products that doesn’t seem to really need air time in order to come off the shelves. However, I also know there is competition everywhere, no matter what the product, so kudos to French’s  for going after their share of the pie – or in this case, hamburger, ham sandwich, biscuit or whatever you may like your mustard on.

While I think it’s great that French’s is advertising, I think you may agree with me that their use of a pretty clear innuendo is a, well, unique approach.

– A.J.

 

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